What is it and Who benefits.The L.Q.A. works directly and in conjunction with theVail Vally Partnership (which was formerly know as the tourism bureau for Vail and Beaver Creek). Their foremost responsibility is to rate the lodging in the Vail/Beaver Creek area and to categorize these properties accordingly. A platinum, gold, silver, or bronze rating is determined after inspection of each individual home, condominium, or hotel room.The staff of the L.Q.A. will, every 18 months, inspect an individual property for everything from wear and tear, quality furniture, kitchen utinsels, mattresses, art, and window coverings, just to mention a few of the dozens of items that have an influence on the final rating.The standards are lofty, but as Vail/Beaver Creek is perceived around the world, it will assure our guests that a winter or summer experience in this valley will be first class if this is what they expect. Whether a guest demands a platinum accommodation or will settle for a bronze rating, there are no surprises upon arrival. It should be noted that the Vail Vally Partnership is the only tourism bureau in the ski industry that rates all of their lodging. Other areas, such as Aspen, Steamboat, or Telluride have a limited program or none at all that compares to the program in place here.There may be a perception by some property owners that the L.Q.A. has too much control over that which they should not have any concern and “demands” for improvement are considered intrusive.The L.Q.A. “demands” nothing, but rather suggests to property management what has become acceptable accommodation’s for those that visit here. This all being the result of studies and surveys conducted over many years. Their is now is a direct relationship to ratings and rental property income. Visitors to our valley, as a whole, want high-end lodging and are willing to pay for it.The Vail Valley Partnership should be commended for initiating the L.Q.A. They have developed a new standard for the resort industry that all will need to incorporate eventuallyPosted by Greg Z.
- Antlers Lobby Serves as Brief Refuge for Baby Moose
There is never a dull moment at the Antlers at Vail hotel! A baby moose sought a brief refuge in our lobby yesterday morning. We are hoping it safely finds its way back to mamma. The Colorado Parks & Wildlife website has resources for how to a...
- Cliffs, Creeks and Cameras at the Antlers
Emmy-award winning filmmaker, aspiring cinematographers to showcase work at Antlers at Vail hotel The Antlers at Vail main conference room will feature kayakers cascading over waterfalls, climbers with spider-like fingertip strength, runners gri...
- Annapurna, the Antlers Puma
Our friend and fellow Vail Symposium board member, Jay Huffard, recently sold his house in Minturn. Perched outside was a bronze mountain lion originally sculpted by Edith Huffard, Jay's mother! Rather than leave the sculpture there, Jay would like...