Antlers at Vail Hires Liana Moore as Director of Marketing

Antlers at Vail new Director of Marketing

The Antlers welcomes new Director of Marketing Liana Moore

You’ve already heard from our new Director of Marketing Liana Moore here on the blog, expounding on the joys of Vail pond skimming, but we thought we’d share the official news release about this exciting new addition to our Antlers team as well…

Vail, Colorado – April 10, 2013 – The Antlers at Vail has named Liana Moore as director of marketing, announced Antlers General Manager Rob LeVine.  In the position, Moore will oversee all aspects of marketing for the popular condo hotel in Vail’s Lionshead. “I’ve already had the pleasure of working with the Antlers in a different capacity for several years,” says Moore, who previously served with two local nonprofits – Bravo! Vail Music Festival and the Vail Symposium – for which the Antlers is official condo hotel. “I’m excited to get to don my marketing hat as a part of the Antlers team.”

“Liana brings an in-depth understanding of the Vail Valley to the Antlers,” says LeVine, “and her marketing experience includes everything from marketing research to public relations. We look forward to having her on our team and assisting us with the big picture as we continue to grow.”

In 1996, Moore began her work as a freelancer for Dallas public relations firms then moved to a financial company where she worked in marketing research. After earning a Master’s degree in Business Administration with an emphasis in entrepreneurship from Southern Methodist University, Moore launched her own business in the travel industry. She moved to the Vail Valley in 2000 where she served as director of marketing and public relations for Bravo! Vail Music Festival before founding Kaleidos Marketing to provide marketing strategy and campaigns, public relations plans and social media campaigns for clients. She was elected to the Vail Symposium Board of Directors in 2007, becoming executive director in 2010. She resides in Eagle/Vail, Colorado with her husband and two children.

Since 1972, the Antlers at Vail hotel has offered a unique Vail lodging experience in a relaxed mountain setting. With condominiums ranging from studio suites to four bedrooms, the Antlers provides fully-equipped kitchens, fireplaces, outdoor balconies, free Internet and free parking, and is conveniently located in Vail’s Lionshead area, steps from restaurants, galleries, shops, the free Vail town shuttle and Vail’s Gondola. For more information, call 1-800-843-8245 or visit www.antlersvail.com.

5 Reasons to Visit Vail in April

Vail skiing 50th anniversary

Early Vail ski instructors line up for photo op (credit: Vail Resorts)

Celebrating  Vail’s 50th remains the name of the game for the 2013 Vail ski season, right through its April spring skiing finale, with plenty of special late-season festivities – many of them free. The fun ranges from a new Nordic twist on the venerable Taste of Vail’s 22nd year through a tricky closing day event featuring “floatable athletes” launching from snow to icy pond. To keep all those good times company, the Antlers at Vail hotel is offering a 30-percent discount on its lodging rates for the month of April, bringing the rate for a studio suite below $200. The insider Vail travel experts at the Antlers also recommend these five reasons to enjoy their home resort this April:

1)    Taste of Vail – the iconic spring food and wine festival turns 22 this year, showcasing the area’s finest chefs and nation’s top vintners. A new Nordic Wine Tour kicks off the Taste with cross-country ski/snowshoe wine and cheese stations on the Vail Golf Course. April 3 – 6. Event tickets start from $50.

2)    Spring Back to Vail Celebration – a week-long end-of-season bash in honor of Vail’s 50th, featuring free live concerts including reggae legend and Grammy-winner Jimmy Cliff, performing April 14 at the Solaris Plaza in Vail Village. April 8 – 14.

3)    50th Anniversary Film Night – a look back at Vail’s 50 years in film from Roger Cotton Brown, who created the first ever promotional film about Vail in the early 60s. April 4 and 11. Show is free with ticket, available at Lionshead Vail Welcome Center from 9 a.m. on the day of the show only. Film starts at 5:30 p.m.

4)    Skiing Heritage Week – a U.S. Ski and Snowboard Hall of Fame induction ceremony April 13 is a highlight in a week of events that also includes the Ishpeming International Film Festival of classic ski movies. April 8 – 14. $350 for the All-Access Pass.

5)    Vail World Pond Skimming Championships – thousands watch as costumed skiers and snowboarders vie for fame and glory as they attempt to clear a 100-foot, ice cold pond in this wacky annual close-of-season event. April 14. Lake Golden Peak at Vail Mountain’s Golden Peak Base Area. Free to watch; $75 to participate.

Antlers at Vail’s April discount includes 30 percent off regular rates for the month, with a $285/night studio suite available for $199. Check the Antlers at Vail website calendar or chat with Antlers staff for additional events – from family snowshoeing to a Segovian pig roast – to accompany an April Vail visit.

Off—and On—the Beaten Path in Vail This Summer

Antlers at Vail hotel summer activities

Left, photo © goodluz – Fotolia.com; The Antlers at Vail hotel, center, is close to many of Vail’s walking paths and trails; the hotel’s hard-to-miss bikes, right, are free for guests to borrow.

When someone tells you to “take a hike” you’ll be thankful if you’re in Vail, Colorado, where the area’s abundant trails and paths are suited for people of all ages and athletic abilities. The Antlers at Vail hotel is a conveniently located home base for exploring Vail by foot or with one of the Antlers’ free loaner bikes, and summer rates start at just $168 for a studio suite.

The Antlers at Vail’s friendly staff is happy to recommend nearby trails and provide directions for guests who want to explore the area. These are some of their favorite jaunts close to the hotel:

Creekside Sauntering

The Antlers is located on Gore Creek, which winds through Vail and has a paved walking and biking path that’s perfect for exploring the area. Head east and enjoy a shady, easy walk to Vail Village, or head west to Donovan Park, a fun children’s park and play area.

Art Walking

Vail’s public art collection includes forty works ranging from paintings and sculptures to murals, playground components and site-integrated art. Art in Public Places offers free summertime guided tours including discussions of the history of the Vail Valley and the importance of site-specific art. For dates and times, visit www.artinvail.com.

Mountain Ambling

Just 200 yards from the Antlers at Vail hotel, the Vail Gondola is ideal for those who prefer downhill striding to uphill climbing. Ride to the top and enjoy a scenic walk down the mountain trail, enjoying the Rocky Mountain vistas and wildflowers along the way.

Nature Rambling

Just east of Vail Village, the Vail Nature Center offers a variety of summertime nature walks, guided hikes and back country treks. For more information visit http://www.vailrec.com/hikingprogram.cfm.

Rover Romping

The Antlers at Vail is a dog-friendly hotel, and Bighorn Park just east of the Vail Racquet Club offers over seven acres of leash-free terrain for canines and their owners. The northern half of Stephens Park in West Vail is also an off-the-leash zone.

Since 1972, the Antlers at Vail hotel has offered a unique Vail lodging experience in a relaxed mountain setting. The Antlers is the proud recipient of the Platinum Service Award Winner from the Vail Valley Partnership and was named the Vail Valley Green Business of the Year in 2009. With condominiums ranging from studio suites up to four bedrooms and plenty of space to spread out, each room at the Antlers offers all the comforts of home including fully-equipped kitchens, fireplaces, outdoor balconies, free Internet access and free parking. The Antlers Vail is conveniently located in Vail’s Lionshead area with numerous restaurants, galleries and shops within walking distance, and the free Vail town shuttle stops just footsteps away. For more information, call 1-800-843-8245 or visit the Antlers web site at www.antlersvail.com.

Media Contacts: Rob LeVine, General Manager, The Antlers at Vail, (970) 476-2471, RLeVine@antlersvail.com or Darla Worden, WordenGroup Strategic Public Relations, (307) 734-5335, darla@wordenpr.com.